The profile is user-scoped, so removal does not need root.

Assisted-by: GLM 5.2 via pi

diff --git a/Rakefile b/Rakefile
index 053ad80..5195d22 100644
--- a/Rakefile
+++ b/Rakefile
@@ -39,10 +39,10 @@ namespace :profile do
     sh "open", "x-apple.systempreferences:com.apple.preferences.configurationprofiles"
   end
 
-  desc "Remove the configuration profile (sudo); if the CLI refuses, remove it in System Settings → Profiles"
+  desc "Remove the configuration profile"
   task :remove do
     require "pro_tacts/profile"
-    sh "sudo", "profiles", "remove", "-identifier", ProTacts::Profile::PAYLOAD_IDENTIFIER
+    sh "profiles", "remove", "-identifier", ProTacts::Profile::PAYLOAD_IDENTIFIER
   end
 end